"I believe a marketer should channel both artistry and science. The formula for a balanced marketing strategy is a blend of artistic and scientific attributes - it’s creativity and analysis, it's emotions and logic, it's intuition and data."
“The heart of my work is rooted and inspired by storytelling, which guides my passion to conceptualize and execute with big to small brands in a meaningful and impactful way – through strategy, design, content, experiences, and media. My love for storytelling can be tracked back to when I was younger, writing stories in every notebook I could get my hands on...”
Stephanie Joseph-Flatts is a creative leader with over 14 years of experience amplifying and transforming brands through storytelling.
She is inspired by the ever-evolving marketing landscape, holding roles that focus on marketing strategy, branding, partnerships, and creative direction – both in the corporate and entrepreneurial realms. Working with global brands, Canadian brands, and niche experts, has allowed her to work with a variety of dynamic portfolios through different POVs across various categories: travel, art, food & beverage, luxury, lifestyle, fashion, beauty, sports, and entertainment.
When she takes off her corporate and entrepreneurial hats, she: speaks on women empowerment panels, coaches and mentors students and Alumni at Universities and Colleges, and is deeply involved in Diversity and Inclusion initiatives.